Project Description
Dubsado, a software platform for small businesses, needed a new way for clients to sign up for their service. Their existing sign up form was long and cumbersome, which led many potential new clients to navigate away from the page without completing the sign up process. A redesigned sign up flow led users through the process with a series of simplified steps. This improved the user experience of the sign up process and led to an increase in new users for Dubsado.